Record-Breaking PR Stunt Ends in Citywide Chaos

Lives Were Lost

It took six months to prepare for the spectacle, which had been designed to attract as much attention as possible. Unfortunately, the organizers of Balloonfest '86 had no idea the toll their publicity stunt was about to take not only upon the city of Cleveland but its residents as well—two of whom didn't make it out alive.

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Post originally appeared on Upbeat News.