The Rights to His Name
Though it's pretty cool that he's named after a cut of Kobe beef, he actually sued the entire city of Kobe in Japan for the rights to his name and asked them to rename their famous steak. On the case, his attorney said: "While we are aware the city of Kobe has been around longer than my client, Mr. Bryant has clearly become more famous and influential. I mean, just type 'Kobe' into Google and tell me what comes up first... If Gatorade had a flavor named Kobe and wasn't paying him for it, we'd be suing them too."